News: May 2018
How babies became the baked beans of the childcare world
Most of us are used to seeing crazy bargains when we go into the local supermarket, with items such as baked beans, bananas or milk being sold at a price that seems far below what they must cost to grow/make and sell. It’s a well-tried method – “loss leaders” are used to draw us into shops where we are also enticed to buy non-discounted items. So, unless we only plan to eat baked beans, our shopping basket usually gives the retailer an overall profit by the time we get to the checkout. This article by David Dallimore , WISERD Researcher, at the School of Social Sciences was originally published on The Conversation . Read the original article .
Publication date: 30 May 2018