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Module BIC-0021:
Media Studies (Film & TV)

Module Facts

Run by Marketing: Bangor International College

10 Credits or 5 ECTS Credits

Semester 1 & 2

Organiser: Mrs Laura McKenzie

Overall aims and purpose

The aims of the module are to broaden students’ knowledge of critical and cultural theory and to develop their understanding of the theoretical aspects of film and TV production with an emphasis on story-telling. Students learn about and reflect on the processes involved in film and TV programme production and consider the relationship between film and programme makers and their audiences. In terms of academic study skills the students will be given a context in which to develop their team-working skills.

Course content

The emphasis in the module is on the study of Film and TV with a focus on story-telling through Fiction. This requires the student to learn and evaluate film and TV language, analyse the roles played by image, sound and music, mise-en-scene, sets and setting, and to understand the notion of genres and their conventions.

Students consider the stages involved in film or TV production and the roles of major studios, public broadcasting and commercial organisations and the independent film-makers in the context of sources of finance, distribution and aesthetic values.

Students also consider the relationship between film makers and their audience – audience positioning and targeting, audience reading and assumptions and the expectations of audiences themselves and look at the work of film and programme-makers in a wider cultural context.

Assessment Criteria


Good (C- to B+) (50-69%) Student has displayed a sound basic knowledge and understanding of much of the material studied in this module and achieved a high enough grade to indicate a clear ability to cope with the demands of the later stages of an undergraduate level degree.


Excellent (A- to A*) (70-100%) Student has engaged consistently well with all aspects of the module and strong achievement in assessments indicates the ability to perform effectively in the later stages of an undergraduate degree


Threshold (D- to D+) (40-49%) Student has made sufficient progress in the study of this module to achieve the lowest level of pass allowing for continuation onto stage two of an undergraduate degree.

Learning outcomes

  1. 1) Demonstrate an understanding of major aspects of film and TV direction and production

  2. 5) Demonstrate the ability to work effectively with others in a team to produce a group presentation

  3. 2) Show a basic understanding of film theory

  4. 4) Show how film and TV operate within and contribute to the development of a cultural context

  5. 3) Demonstrate an awareness of how different elements of film-making contribute to effective story-telling

Assessment Methods

Type Name Description Weight
COURSEWORK Group Presentation 40
EXAM Final exam 30
Interim Test 30

Teaching and Learning Strategy

Practical classes and workshops

Lessons will divided between a presentation on key aspects of film and practical tasks set in small groups. Students will be encouraged to debate, discuss, role-play and consider some of the central themes discussed

Private study

Students will develop independent learning skills and work with others to research, view and understand key concepts in film and TV


Transferable skills

  • Literacy - Proficiency in reading and writing through a variety of media
  • Exploring - Able to investigate, research and consider alternatives
  • Inter-personal - Able to question, actively listen, examine given answers and interact sensitevely with others
  • Presentation - Able to clearly present information and explanations to an audience. Through the written or oral mode of communication accurately and concisely.
  • Teamwork - Able to constructively cooperate with others on a common task, and/or be part of a day-to-day working team


Resource implications for students

Student will need to purchase the core text book

Reading list

Benyahia S C (2008) AS Film Studies Routledge

Courses including this module