Module ICL-1001:
Digital Graphics Fundamentals

Module Facts

Run by School of Computer Science and Electronic Engineering

10 Credits or 5 ECTS Credits

Semester 2

Overall aims and purpose

This module will enable learners to understand the theory behind computers graphics and effective use of computer graphics in today’s world.

This unit will also discuss image manipulation and other considerations such as ethics and the effect that current technology has had.

Students will learn appropriate bitmap and vector software packages.

Course content

Indicative content includes:

● Where and when digital graphics are used: on the web, logos, posters, billboards, cartoons. For information, entertainment, advertising, promotion, education.

● Introduction to graphics types: bitmap and vector and their features, file size, scaling, file format features, typical uses of each graphic type.

● Compression techniques: lossy and lossless.

● Image manipulation and ethics: airbrushing, full editing, what is acceptable?; ease of distribution via social networking, email and cloud computing.

● Legislation and guidelines: identifying ownership, copyright, copyright free, gaining permissions.

● The impact of digital technology on computer graphics: DSLR cameras, mobile phone cameras, photo printers, social networking.

● Methods of reflection on individual performance and the effectiveness of the finished production against the brief: checking against client need and user need.

Assessment Criteria


Equivalent to 40%. Uses key areas of theory or knowledge to meet the Learning Outcomes of the module. Is able to formulate an appropriate solution to accurately solve tasks and questions. Can identify individual aspects, but lacks an awareness of links between them and the wider contexts. Outputs can be understood, but lack structure and/or coherence.


Equivalent to the range 60%-69%. Is able to analyse a task or problem to decide which aspects of theory and knowledge to apply. Solutions are of a workable quality, demonstrating understanding of underlying principles. Major themes can be linked appropriately but may not be able to extend this to individual aspects. Outputs are readily understood, with an appropriate structure but may lack sophistication.


Equivalent to the range 70%+. Assemble critically evaluated, relevent areas of knowledge and theory to constuct professional-level solutions to tasks and questions presented. Is able to cross-link themes and aspects to draw considered conclusions. Presents outputs in a cohesive, accurate, and efficient manner.

Learning outcomes

  1. Demonstrate understanding of the different types of graphics, file formats and compression.

  2. Create suitable graphics to a given brief and reflect on their suitability against the brief.

  3. Demonstrate understanding of the current use of digital graphics and the impact from current technologies.

Assessment Methods

Type Name Description Weight
REPORT Graphics Technology Report

Written report on the impact that technology has had on digital graphics today.

COURSEWORK Production of Digital Images

Individual production of 2 digital images meeting a provided brief.


Teaching and Learning Strategy


30 of the 100 notional learning hours - classroom based.

The classroom-based element will include student-centred learning methods such as interactive lectures, case studies, group discussions and practical workshops.


70 of the 100 notional learning hours - Tutor directed student learning.

The tutor directed student learning will be supported by online learning materials hosted or signposted on the Grŵp VLE.


Transferable skills

  • Literacy - Proficiency in reading and writing through a variety of media
  • Numeracy - Proficiency in using numbers at appropriate levels of accuracy
  • Computer Literacy - Proficiency in using a varied range of computer software
  • Self-Management - Able to work unsupervised in an efficient, punctual and structured manner. To examine the outcomes of tasks and events, and judge levels of quality and importance
  • Critical analysis & Problem Solving - Able to deconstruct and analyse problems or complex situations. To find solutions to problems through analyses and exploration of all possibilities using appropriate methods, rescources and creativity.


Reading list

Evamy, M., 2009. Graphics Explained: 7 Top Designers, 7 Briefs, 49 Their Own Words , RotoVision

Faulkner, A., 2014. Adobe Photoshop CC Classroom in a Book . Adobe

Niederst Robbins, J., 2012 . Learning Web Design: A Beginner's Guide to HTML, CSS, JavaScript, and Web Graphics (4th Edition), O’Reilly

Wood, B., 2014. Adobe Illustrator CC Classroom in a Book . Adobe

Courses including this module

Compulsory in courses: