Coronavirus (Covid-19) Information

Promoting your Research Outputs

Disambiguation: Credit where credit is due

We recommend that authors are consistent in the form of name that you use in publications. Because multiple researchers in the same or different fields may have the same first and last names, there is an author ambiguity problem within the scholarly research community. To circumvent this problem it is useful to assign each author a "unique author identifier". Two of the most recognized systems for administering unique author identifiers are ResearcherID, which is integrated with Thomson Reuters Web of Science; and ORCID (Open Researcher & Contributor ID).

It is important that authors are consistent with their use of the university full address in their publications. Avoid using a research group or research centre name without the full university name and address.

It is not uncommon for databases to make mistakes and attribute articles to the wrong person or institution.  It is worth taking the time to search databases such as Web of Science and Google Scholar to make sure that all your papers are correct and attributed to you.

Open Access

Making your work open access can make it more visible and there is evidence that open access articles are cited more. Making the data underlying the paper openly available has also shown to increase citations. More information is available at:

Social Media

There is evidence that using Twitter, blogs, podcasts and tools like Research Gate increases visibility of your research and increases citation and download counts.


Include links to your article in the University's digital repository, on a project website, or on personal webpages to increase visibility of your articles.

Media Promotion

Write for media outlets such as The Conversation and local news media and link back to your original research outputs. For more information contact the Press Office.

Graphical or Video Abstracts and Lay Summaries

Images and other rich media can increase the interest in your article. Look for opportunity to add short webcast videos to your articles, or to add video or graphical abstracts.  Also look for opportunities to add lay or ‘plain-English’ summaries.  


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