Rhagolwg
My research fits within the Marketing sub-discipline of Consumer Psychology. Much of my research is focused on understanding risky consumption, covering contexts such as smoking and excessive alcohol consumption, from a consumer protection perspective. From a theoretical standpoint, my research is grounded in literature within the area of attitudes and social cognition. Much of my work adopts a quantitative research approach based on experimental studies or individual-level and multi-level (cross-national) models. More specifically, my research aims to make a contribution within the literature on either: information processing and persuasion; or attitude and motivation formation/change.
Gwybodaeth Cyswllt
Addysgu ac Arolygiaeth
ASB2116 Consumer Behaviour
ASB4440 Consumers in a Global and Digital World
Diddordebau Ymchwil
- Consumer behaviour
- Risky consumption
- Attitudes and persuasion
- Social identity and stereotying
- Cross-cultural consumer behaviour
- Ethical consumption
- Information processing
- Emotions
Cyfleoedd Project Ôl-radd
- Consumer decision-making, particularly applying and extending the Theory of Planned Behaviour: with a focus on exploring mediators or moderators in addressing the intention-behaviour gap; or understanding action versus inaction.
- Risky consumption and consumer protection: any issue within tobacco control; the marketing of products with the potential to damage health; scams and illicit products.
- Information processing: in relation to warning labels, health information or social marketing campaigns.
- Sustainability and Mindful consumption issues related to consumer decision-making.
- Place-based marketing: including place branding and place attachment, and the participatory role of stakeholders as consumers, and in decision-making.
Cyhoeddiadau
2022
- CyhoeddwydExamining the effect of group prototypes and divergent strength of identification on the effectiveness of identity appeals
McGowan, M., Hassan, L. & Shiu, E., 6 Ebrill 2022, Yn: European Journal of Marketing. 56, 3, t. 817-839
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydExploring responses to differing message content of pictorial alcohol warning labels
Hassan, L., Parry, S. & Shiu, E., Tach 2022, Yn: International Journal of Consumer Studies. 46, 6, t. 2200-2219
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2021
- CyhoeddwydThe Usefulness of the Social Identity Approach to Social Marketing
McGowan, M. & Hassan, L., 23 Awst 2021, Ethical Approaches to Marketing: Positive Contributions to Society. Strong, C. (gol.). De Gruyter Oldenbourg, t. 17-38
Allbwn ymchwil: Pennod mewn Llyfr/Adroddiad/Trafodion Cynhadledd › Pennod › adolygiad gan gymheiriaid
2020
- CyhoeddwydSolving dissociative group effects using construal level theory
McGowan, M., Hassan, L. & Shiu, E., 6 Ion 2020, Yn: European Journal of Marketing. 54, 1, t. 212-237
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2019
- CyhoeddwydFear of Online Consumer Identity Theft: Cross-country Application and Short Scale Development
Walsh, G., Shiu, E., Hassan, L., Hille, P. & Takahashi, I., Rhag 2019, Yn: Information Systems Frontiers. 21, 6, t. 1251-1264
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydRelieving the regret for maximizers: The role of construal level across comparable and non-comparable choice sets
Hassan, L., Shiu, E. & McGowan, M., 6 Rhag 2019, Yn: European Journal of Marketing. 54, 2, t. 282-304
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydUnderstanding the relationship between smoking and place across multiple places through the lens of place attachment
Parry, S. & Hassan, L., Ebrill 2019, Yn: Journal of Environmental Psychology. 62, April, t. 115-123
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2018
- CyhoeddwydA systematic review of the efficacy of alcohol warning labels: Insights from qualitative and quantitative research in the new millennium
Hassan, L. & Shiu, E., 2018, Yn: Journal of Social Marketing. 8, 3, t. 333-352
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl adolygu › adolygiad gan gymheiriaid - CyhoeddwydCommunicating Messages About Drinking
Hassan, L. & Shiu, E., Ion 2018, Yn: Alcohol and Alcoholism. 53, 1, t. 1-2 2 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Golygyddiad
2017
- CyhoeddwydThe influence of social identity on value perceptions and intention
McGowan, M., Hassan, L. & Shiu, E., 5 Tach 2017, Yn: Journal of Consumer Behaviour. 16, 3, t. 242-253
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2016
- CyhoeddwydAddressing the cross-country applicability of the theory of planned behaviour (TPB): A structured review of multi-country TPB studies
Hassan, L. M., Shiu, E. M. & Parry, S., Ion 2016, Yn: Journal of Consumer Behaviour. 15, 1, t. 72-86
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydThe Moderating Effects of National Age Stereotyping on the Relationships between Job Satisfaction and its Determinants: A Study of Older Workers across 26 Countries
Hassan, L. M., Shiu, E. M. & Parry, S., Ion 2016, Yn: British Journal of Management. 26, 2, t. 255-272
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydWho Says There is an Intention–Behaviour Gap? Assessing the Empirical Evidence of an Intention–Behaviour Gap in Ethical Consumption
Hassan, L. M., Shiu, E. & Shaw, D., Meh 2016, Yn: Journal of Business Ethics. 136, 2, t. 219-236
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2015
- CyhoeddwydCross-cultural and cross-national consumer research: psychology, behavior and beyond
Michaelidou, N., Reynolds, N., Greenacre, L. & Hassan, L. M., 1 Mai 2015, Yn: International Marketing Review. 32, 3/4, t. 242-244
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydNo place to hide: two pilot studies assessing the effectiveness of adding a health warning to the cigarette stick
Hassan, L. M. & Shiu, E. M., Maw 2015, Yn: Tobacco Control. 24, e1, t. e3-e5
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydThe direct and moderating influences of individual-level cultural values within web engagement: A multi-country analysis of a public information website
Shiu, E. M., Walsh, G., Hassan, L. M. & Parry, S., Maw 2015, Yn: Journal of Business Research. 68, 3, t. 534-541
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydThe moderating role of national cultural values in smoking cessation
Hassan, L. M. & Shiu, E. M., 20 Maw 2015, Yn: Journal of Business Research. 68, 10, t. 2173–2180
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2014
- CyhoeddwydCross-National Advertising and Behavioral Intentions: A Multilevel Analysis
Walsh, G., Shiu, E. M. & Hassan, L. M., 1 Maw 2014, Yn: Journal of International Marketing. 22, 1, t. 77-98
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydNew advances in attitude and behavioural decision-making models
Michaelidou, N. & Hassan, L., Maw 2014, Yn: Journal of Marketing Management. 30, 5-6, t. 519-528 10 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydReplicating, validating, and reducing the length of the consumer perceived value scale
Walsh, G., Shiu, E. M. & Hassan, L. M., Maw 2014, Yn: Journal of Business Research. 67, 3, t. 260-267
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2013
- CyhoeddwydUncertainty in ethical consumer choice: a conceptual model
Hassan, L., Shaw, D., Shiu, E., Walsh, G. & Parry, S., 2013, Yn: Journal of Consumer Behaviour. 12, 3
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2012
- CyhoeddwydInvestigating the drivers of consumer intention to buy manufacturer brands
Walsh, G., Shiu, E. & Hassan, L. M., Medi 2012, Yn: Journal of Product Brand Management. 21, 5, t. 328-340 13 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydSupport for removal of point-of-purchase tobacco advertising and displays: findings from the International Tobacco Control (ITC) Canada survey
Brown, A., Boudreau, C., Moodie, C., Fong, G. T., Li, G. Y., McNeill, A., Thompson, M. E., Hassan, L. M., Hyland, A., Thrasher, J. F., Yong, H-H., Borland, R., Hastings, G. & Hammond, D., Tach 2012, Yn: Tobacco Control. 21, 6, t. 555-9 5 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2011
- CyhoeddwydA multi-country assessment of the long-term orientation scale
Hassan, L. M., Shiu, E. M. & Walsh, G., 1 Ion 2011, Yn: International Marketing Review. 28, 1, t. 81-101
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydConsumer uncertainty, revisited
Shiu, E. M., Walsh, G., Hassan, L. M. & Shaw, D., 1 Meh 2011, Yn: Psychology and Marketing. 28, 6, t. 584-607
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydEmotions, store-environmental cues, store-choice criteria, and marketing outcomes.
Walsh, G., Shiu, E. M., Hassan, L. M., Michaelidou, N. & Beatty, S. E., Gorff 2011, Yn: Journal of Business Research. 64, 7, t. 737-744
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2010
- CyhoeddwydModeling the factors affecting rural consumers' purchase of organic and free-range produce: A case study of consumers' from the Island of Arran in Scotland, UK
Michaelidou, N. & Hassan, L. M., Ebrill 2010, Yn: Food Policy. 35, 2, t. 130-139 10 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydSegmentation in social marketing: Insights from the European Union's multi-country, antismoking campaign
Walsh, G., Hassan, L. M., Shiu, E. M., Andrews, J. C. & Hastings, G., 1 Ion 2010, Yn: European Journal of Marketing. 44, 7/8, t. 1140-1164
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydSelf-concept, emotions and consumer coping: Smoking across Europe
Hamilton, K. & Hassan, L. M., 1 Ion 2010, Yn: European Journal of Marketing. 44, 7/8, t. 1101-1120
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydThe association of normative perceptions with adolescent smoking intentions
Brown, A. K., Moodie, C., Hastings, G., Mackintosh, A. M., Hassan, L. & Thrasher, J., Hyd 2010, Yn: Journal of Adolescence. 33, 5, t. 603-614 12 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydThe influence of nutrition information on choice: The role of temptation, conflict and self-control
Hassan, L. M., Shiu, E. M. & Michaelidou, N., 8 Medi 2010, Yn: Journal of Consumer Affairs. 44, 3, t. 499-515 17 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2009
- CyhoeddwydDemarketing tobacco through governmental policies - the 4Ps revisited
Shiu, E. M., Hassan, L. M. & Walsh, G., 1 Chwef 2009, Yn: Journal of Business Research. 62, 2, t. 269-278
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydHELP – for a life without tobacco: a case study on demarketing across two levels
Hassan, L. M., Shiu, E., Walsh, G. & Hastings, G., 2009, Yn: Marketing Intelligence and Planning. 27, 4, t. 486-502 17 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydThe impact of smokefree legislation in Scotland: results from the Scottish ITC: Scotland/UK longitudinal surveys
Hyland, A., Hassan, L. M., Higbee, C., Boudreau, C., Fong, G. T., Borland, R., Cummings, K. M., Yan, M., Thompson, M. E. & Hastings, G., Ebrill 2009, Yn: European Journal of Public Health. 19, 2, t. 198-205 8 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2008
- CyhoeddwydAn Empirical Examination of the Extended Model of Goal-Directed Behaviour: Assessing the Role of Behavioural Desire
Shiu, E. M. K., Hassan, L. M., Thomson, J. A. & Shaw, D., 2008, Yn: European Advances in Consumer Research. 8, t. 66-71 6 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydExploring the effectiveness of cigarette warning labels: findings from the United States and United Kingdom arms of the International Tobacco Control (ITC) Four Country Survey
Hassan, L. & Shiu, E., 2008, Yn: International Journal of Nonprofit and Voluntary Sector Marketing. t. 263–274
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydThe influence of branding on adolescent smoking behaviour: exploring the mediating role of image and attitudes
Hassan, L., 2008, Yn: International Journal of Nonprofit and Voluntary Sector Marketing.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydThe role of health consciousness, food safety concern and ethical identity on attitudes and intentions towards organic food
Michaelidou, N. & Hassan, L. M., Maw 2008, Yn: International Journal of Consumer Studies. 32, 2, t. 163-170 8 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2007
- CyhoeddwydGender differences in low-risk single-occasion drinking: An application of the theory of planned behaviour
Hassan, L. M. & Shiu, E. M. K., Gorff 2007, Yn: International Journal of Consumer Studies. 31, 4, t. 317-325 9 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydModeling Persuasion in Social Advertising: A Study of Responsible Thinking in Antismoking Promotion in Eight Eastern EU (European Union) Member States
Hassan, L. M., Walsh, G., Shiu, E. M. K., Hastings, G. & Harris, F., Ebrill 2007, Yn: Journal of Advertising. 36, 2, t. 15-31 17 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2006
- CyhoeddwydEnacting risk reduction: An examination of the volitional stages of smoking cessation within Scotland
Thomson, J. A., Hassan, L. M., Shiu, E. M. K. & Shaw, D., Mai 2006, Yn: International Journal of Consumer Studies. 30, 3, t. 256-270 15 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid - CyhoeddwydFashion victim: The impact of fair trade concerns on clothing choice
Shaw, D., Hogg, G., Wilson, E., Shiu, E. & Hassan, L., Ebrill 2006, Yn: Journal of Strategic Marketing. 14, 4, t. 427-440 14 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
2005
- CyhoeddwydAn exploration of values in ethical consumer decision making
Shaw, D., Grehan, E., Shiu, E., Hassan, L. & Thomson, J., Maw 2005, Yn: Journal of Consumer Behaviour. 4, 3, t. 185-200 16 t.
Allbwn ymchwil: Cyfraniad at gyfnodolyn › Erthygl › adolygiad gan gymheiriaid
Projectau
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Efficacy of text and graphic alcohol warning labels amongst students
01/04/2015 – 31/05/2017 (Wedi gorffen)
Cysylltau:
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Understanding the relationship between place & tobacco consumption
01/09/2013 – 28/10/2014 (Wedi gorffen)