Compulsory Modules

Semester 1

• ABJ-4006: Marketing Strategy (15)
• ABJ-4413: Int'l Strategic Management (15)
• ABJ-4431: Organisations and People (15)
• ABJ-4521: Int'l Marketing communication (15)

Semester 2

• ABJ-4010: New Venture Creation (15)
• ABJ-4115: Management Research (15)
• ABJ-4439: International Marketing (15)

60 credits from:

• ABJ-4900: MA Dissertation (60) (Semester 3) Core
• ABJ-4904: Applied Business Projects (60) (Semester 3) Core

Optional Modules

15 credits from:

• ABJ-4030: Knowledge Management (15) (Semester 2)
• ABJ-4426: Contemporary issues in Mgment (15) (Semester 2)
• ABJ-4440: Consumers in Global & Digital (15) (Semester 2)
• ABJ-4530: Global Brand Management (15) (Semester 1)