Modules for course N5AD | MBA/IM
MBA International Marketing
Year 1 Modules
             Compulsory Modules - September Start
            
                Students                      
            
            
                
                    
                        
                        
                                        ASB-4521 Int'l Marketing Communication
                                        
                                        (15)
                                        
                                        
                                        (Semester 1)
                                    
                                
                            
                                
                                    
                                        ASB-4006 Marketing Strategy
                                        
                                        (15)
                                        
                                        
                                        (Semester 1)
                                    
                                
                            
                                
                                    
                                        ASB-4032 Prof Competence for Marketing 
                                        
                                        (15)
                                        
                                        
                                        (Semester 1)
                                    
                                
                            
                                
                                    
                                        ASB-4530 Global Brand Management
                                        
                                        (15)
                                        
                                        
                                        (Semester 1)
                                    
                                
                            
                                
                                    
                                        ASB-4413 Int'l Strategic Management
                                        
                                        (15)
                                        
                                        
                                        (Semester 1)
                                    
                                
                            
                                
                                    
                                        ASB-4440 Consumers in Global & Digital
                                        
                                        (15)
                                        
                                        
                                        (Semester 2)
                                    
                                
                            
                                
                                    
                                
                            
                                
                                    
                                        ASB-4115 Management Research
                                        
                                        (15)
                                        
                                        
                                        (Semester 2)
                                    
                                
                            
                                     Summer modules             The student must take 60 credits from
            
                the modules.