Modules for course N5AJ | MSC/CDMAJ
MSc Consumer and Digital Marketing Analytics (January start)
This is a provisional list of modules to be offered on this course in the 2022–23 academic year.
The list may not be complete, and the final course content may be different.
You can also view the modules offered in the year 2021–22.
- ABJ-4006: Marketing Strategy (15)
- ABJ-4114: e-Marketing (15)
- ABJ-4521: Int'l Marketing communication (15)
- ABJ-4530: Global Brand Management (15)
- ABJ-4119: Customer Insight Analytics (30) Core
- ABJ-4439: International Marketing (15)
- ABJ-4440: Consumers in Global & Digital (15)