Modules for course N5AK | MBA/IM2J
MBA International Marketing

Year 1 Modules

BUIC modules 2 Term Modules on the IIM Business and Management 2-term pathway
January Starters 2T
BIC-3021 English 1 (10) Core (Full Term)
BIC-3023 Business English (10) (Full Term)
BIC-3227 Business Environment (20) Core (Semester 2)
BIC-3224 Postgraduate Academic Skills (10) (Semester 2)
BIC-3222 English 2 (10) Core (Semester 2)
BIC-3232 Finance & Investment Banking (20) (Semester 2)
BIC-3226 Business Strategy & Marketing (20) Core (Semester 2)
BIC-3225 Management in Context (20) Core (Semester 2)

Year 2 Modules

Compulsory Modules
ASB-4413 Int'l Strategic Management (15) (Semester 1)
ASB-4521 Int'l Marketing Communication (15) (Semester 1)
ASB-4431 Organisations and People (15) (Semester 1)
ASB-4006 Marketing Strategy (15) (Semester 1)
ASB-4530 Global Brand Management (15) (Semester 1)
ASB-4115 Management Research (15) (Semester 2)
ASB-4440 Consumers in Global & Digital (15) (Semester 2)
ASB-4439 International Marketing (15) Core (Semester 2)
Summer modules The student must take 60 credits from the modules.
ASB-4904 Applied Business Projects (60) Core (Semester 3)
ASB-4901 MBA Dissertation (60) Core (Semester 3)