Modules for course N5R2 | BA/MKTGER
BA Marketing with German
This is a provisional list of modules to be offered on this course in the 2021–22 academic year.
The list may not be complete, and the final course content may be different.
You can also view the modules offered in the year 2020–21; 2022–23.
Find out more about studying and applying for this degree.
Year 1 Modules
Compulsory Modules
Semester 1
- ASB-1105: Principles of Business Mgmt (20) or
ADB-1105: Egwyddorion Rheoli Busnes (20) - ASB-1207: Tutorials in Marketing (20)
- ASB-1600: Marketing (20) or
ACB-1600: Marchnata (20)
Semester 2
- ASB-1105: Principles of Business Mgmt or
ADB-1105: Egwyddorion Rheoli Busnes - ASB-1207: Tutorials in Marketing
- ASB-1600: Marketing or
ACB-1600: Marchnata
40 credits from:
- LZG-1001: Advanced German 1 (20) (Semester 1) Core
- LZG-1002: Advanced German 2 (20) (Semester 2) Core
- LZG-1003: German for Beginners I (20) (Semester 1) Core
- LZG-1004: German for Beginners II (20) (Semester 2) Core
Optional Modules
20 credits from:
- ASB-1114: Business Analytics (20) (Semester 1 + 2) or
ADB-1114: Dulliau Dadansoddi Busnes (20) (Semester 1 + 2) - ASB-1300: CORE Economics (20) (Semester 1 + 2) or
ACB-1300: Economeg CORE (20) (Semester 1 + 2)
Year 2 Modules
Compulsory Modules
Semester 1
- LZG-2040: Gegenwartssprache I (40) Core
- ASB-2111: Statistical Methods (20) or
ADB-2111: Dulliau Ystadegol (20) - ASB-2517: Marketing Communication (20) or
ADB-2517: Cyfathrebu Marchnata (20)
Semester 2
- LZG-2040: Gegenwartssprache I
- ASB-2109: Marketing Research (10)
- ASB-2111: Statistical Methods or
ADB-2111: Dulliau Ystadegol - ASB-2116: Consumer Behaviour (20)
Optional Modules
30 credits from:
- ASB-2112: Business Information Systems (10) (Semester 2) or
ADB-2112: Systemau Gwybodaeth Busnes (10) (Semester 2) - ASB-2117: The Marketing of Services (10) (Semester 2)
- ASB-2406: Work Placement (10) (Semester 1 + 2) or
ACB-2406: Lleoliad Gwaith (10) (Semester 1 + 2) - ASB-2416: Operations Strategy (10) (Semester 1)
- ASB-2511: Evolution of Mgmt Thought (10) (Semester 2)
- Students may choose from the above list of modules subject to pre-requisites.
Year 4 Modules
Compulsory Modules
Semester 1
- LZG-3030: Gegenwartssprache II (30) Core
- ASB-3103: Marketing Strategy & Man. (10)
- ASB-3114: e-Marketing (10)
Semester 2
- LZG-3030: Gegenwartssprache II
- ASB-3119: Customer Insight Project (20)
- ASB-3439: International Marketing (10)
Optional Modules
30 credits from:
- ASB-3104: Entrepreneurship Cap & Firm (10) (Semester 1) or
ADB-3104: Entrepreneuriaeth Cyf & Cwmni (10) (Semester 1) - ASB-3122: Intl Business Competency (20) (Semester 1)
- ASB-3400: Law for Business (20) (Semester 1 + 2)
- ASB-3509: Corp. Social Responsibility (10) (Semester 2)
- ASB-3530: Brand Management (10) (Semester 1)
- ASB-3532: Trends in Marketing (10) (Semester 2)
- Students may choose from the above list of modules subject to pre-requisites.
10 credits from:
- LXE-3101: Approaching Translation (10) (Semester 2) or
LCE-3101: Trin a Thrafod Cyfieithu (10) (Semester 2) - LXE-3210: Press Dossier (10) (10) (Semester 1) or
LCE-3210: Astudio'r Cyfryngau (S1) (10) (Semester 1)