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Modules for course N5R3 | BA/MKITAL
BA Marketing with Italian

These were the modules for this course in the 2019–20 academic year.

You can also view the modules offered in the year 2020–21; 2021–22.

Find out more about studying and applying for this degree.

  • Year 1 Modules
  • Year 2 Modules
  • Year 4 Modules

Year 1 Modules

Compulsory Modules

Semester 1

  • ASB-1105: Principles of Business Mgmt (20) or
    ADB-1105: Egwyddorion Rheoli Busnes (20)
  • ASB-1207: Tutorials in Marketing (20)
  • ASB-1600: Marketing (20) or
    ACB-1600: Marchnata (20)

Semester 2

  • ASB-1105: Principles of Business Mgmt or
    ADB-1105: Egwyddorion Rheoli Busnes
  • ASB-1207: Tutorials in Marketing
  • ASB-1600: Marketing or
    ACB-1600: Marchnata

40 credits from:

  • LZI-1001: Advanced Italian 1 (20) (Semester 1) Core
  • LZI-1002: Advanced Italian 2 (20) (Semester 2) Core
  • LZI-1003: Italian for Beginners I (20) (Semester 1) Core
  • LZI-1004: Italian for Beginners II (20) (Semester 2) Core
  • With A-Level Italian Select Advanced Without A-Level Italian Select Beginners

Optional Modules

20 credits from:

  • ASB-1110: Mgmt & Financial Accounting (20) (Semester 1 + 2) or
    ADB-1110: Cyfrifeg Rheolaeth ac Ariannol (20) (Semester 1 + 2)
  • ASB-1114: Business Analytics (20) (Semester 1 + 2) or
    ADB-1114: Dulliau Dadansoddi Busnes (20) (Semester 1 + 2)
  • ASB-1206: Tutorials in Management (20) (Semester 1 + 2)
  • ASB-1300: CORE Economics (20) (Semester 1 + 2) or
    ACB-1300: Economeg CORE (20) (Semester 1 + 2)

Year 2 Modules

Compulsory Modules

Semester 1

  • ASB-2517: Marketing Communication (20) or
    ADB-2517: Cyfathrebu Marchnata (20)

Semester 2

  • LZI-2040: Italian Language 1 (40) Core
  • ASB-2116: Consumer Behaviour (20)
  • ASB-2117: The Marketing of Services (10)

Optional Modules

30 credits from:

  • ASB-2109: Marketing Research (10) (Semester 2)
  • ASB-2111: Statistical Methods (20) (Semester 2) or
    ADB-2111: Dulliau Ystadegol (20) (Semester 2)
  • ASB-2112: Business Information Systems (10) (Semester 2) or
    ADB-2112: Systemau Gwybodaeth Busnes (10) (Semester 2)
  • ASB-2416: Operations Strategy (10) (Semester 1)
  • Students may choose from the above list of modules subject to pre-requisites.

Year 4 Modules

Compulsory Modules

Semester 1

  • ASB-3103: Marketing Strategy & Man. (10)
  • ASB-3114: e-Marketing (10)
  • ASB-3530: Brand Management (10)

Semester 2

  • LZI-3030: Italian Language 2 (30)
  • ASB-3119: Customer Insight Project (20)
  • ASB-3439: International Marketing (10)

Optional Modules

20 credits from:

  • ASB-3104: Entrepreneurship Cap & Firm (10) (Semester 1) or
    ADB-3104: Entrepreneuriaeth Cyf & Cwmni (10) (Semester 1)
  • ASB-3117: Globaliz'tn & Multin'tl Corp'n (10) (Semester 2)
  • ASB-3122: Intl Business Competency (20) (Semester 1)
  • ASB-3400: Law for Business (20) (Semester 1)
  • ASB-3509: Corp. Social Responsibility (10) (Semester 2)
  • ASB-3532: Trends in Marketing (10) (Semester 2)
  • Students may choose from the above list of modules subject to pre-requisites.

10 credits from:

  • LXE-3101: Approaching Translation (10) (Semester 2) or
    LCE-3101: Trin a Thrafod Cyfieithu (10) (Semester 2)
  • LXE-3102: Culture and the Body (10) (Semester 1)
  • LXE-3210: Press Dossier (10) (10) (Semester 1)

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