Compulsory Modules

Semester 1

• ASB-1105: Principles of Business Mgmt (20) or
  ADB-1105: Egwyddorion Rheoli Busnes (20)
• ASB-1207: Tutorials in Marketing (20)
• ASB-1600: Marketing (20) or
  ACB-1600: Marchnata (20)

Semester 2

• ASB-1105: Principles of Business Mgmt or
  ADB-1105: Egwyddorion Rheoli Busnes
• ASB-1207: Tutorials in Marketing
• ASB-1600: Marketing or
  ACB-1600: Marchnata

40 credits from:

• LZG-1001: Advanced German 1 (20) (Semester 1) Core
• LZG-1002: Advanced German 2 (20) (Semester 2) Core
• LZG-1003: German for Beginners I (20) (Semester 1) Core
• LZG-1004: German for Beginners II (20) (Semester 2) Core

Optional Modules

20 credits from:

• LZC-1003: Chinese for Beginners 1 (20) (Semester 1)
• LZF-1003: French for Beginners I (20) (Semester 1) or
  LCF-1003: Ffrangeg i Ddechreuwyr I (20) (Semester 1)
• LZI-1003: Italian for Beginners I (20) (Semester 1)
• LZS-1003: Spanish Begin./Intermed. 1 (20) (Semester 1) or
  LCS-1003: Sbaeneg i Ddechreuwyr 1 (20) (Semester 1)
• QXL-1110: Introduction to Language (20) (Semester 1)
• QXL-1112: Language, Literature & Culture (20) (Semester 2)
• LXE-1600: Transnational Cultures (20) (Semester 2)
• LXE-1700: Creating National Histories (20) (Semester 1)

Compulsory Modules

Semester 1

• LZG-2040: Gegenwartssprache I (40) Core
• ASB-2111: Statistical Methods (20) or
  ADB-2111: Dulliau Ystadegol (20)

Semester 2

• LZG-2040: Gegenwartssprache I
• ASB-2111: Statistical Methods or
  ADB-2111: Dulliau Ystadegol
• ASB-2116: Consumer Behaviour (20)

Optional Modules

20 credits from:

• ASB-2109: Marketing Research (10) (Semester 2)
• ASB-2112: Business Information Systems (10) (Semester 2) or
  ADB-2112: Systemau Gwybodaeth Busnes (10) (Semester 2)
• ASB-2117: The Marketing of Services (10) (Semester 2)
• ASB-2511: Evolution of Mgmt Thought (10) (Semester 2)
• ASB-2517: Marketing Communication (20) (Semester 1) or
  ADB-2517: Cyfathrebu Marchnata (20) (Semester 1)
• Students may choose from the above list of modules, subject to pre-requisites.

20 credits from:

• LXG-2008: The German Film (20) (Semester 2)
• LXG-2009: Dutch I (20) (Semester 1)
• LXG-2013: The Divided Germany (20) (Semester 1 + 2)
• LXE-2025: Reading Fantastic Literatures (20) (Semester 1)

Compulsory Modules

Semester 1

• LZG-3030: Gegenwartssprache II (30) Core
• ASB-3103: Marketing Strategy & Man. (10)
• ASB-3114: e-Marketing (10)

Semester 2

• LZG-3030: Gegenwartssprache II

Optional Modules

40 credits from:

• ASB-3106: Enterprise by Design (20) (Semester 1 + 2)
• ASB-3114: e-Marketing (10) (Semester 1)
• ASB-3119: Customer Insight Project (20) (Semester 2)
• ASB-3439: International Marketing (10) (Semester 2)
• ASB-3509: Corp. Social Responsibility (10) (Semester 2)
• ASB-3530: Brand Management (10) (Semester 1)
• ASB-3532: Trends in Marketing (10) (Semester 2)

30 credits from:

• LXG-3036: Performing Germany (20) (Semester 1)
• LXE-3101: Approaching Translation (10) (Semester 2) or
  LCE-3101: Trin a Thrafod Cyfieithu (10) (Semester 2)
• LXE-3103: Wales: A European Contact Zone (20) (Semester 2)
• LXE-3210: Press Dossier (10) (10) (Semester 1) or
  LCE-3210: Astudio'r Cyfryngau (S1) (10) (Semester 1)
• LXE-3400: Joint Hons Diss (English) (10) (Semester 1 + 2) or
  LCE-3400: Traethawd Hir Cyd-A (Cym) (10) (Semester 1 + 2)
• LXE-3444: Joint Hons Diss (Target Lang) (10) (Semester 1 + 2)
• Joint Hons. Students may only take ONE 10-credit LXE module (does not include the dissertation). A dissertation must be taken in ONE joint honours subject.