Modules for course R2N1 | BA/GERMKT
BA German with Marketing
This is a provisional list of modules to be offered on this course in the 2022–23 academic year.
The list may not be complete, and the final course content may be different.
You can also view the modules offered in the year 2021–22.
Find out more about studying and applying for this degree.
Year 1 Modules
Compulsory Modules
Semester 1
- ASB-1207: Tutorials in Marketing (20)
- ASB-1600: Marketing (20) or
ACB-1600: Marchnata (20)
Semester 2
40 credits from:
- LZG-1001: Advanced German 1 (20) (Semester 1) Core
- LZG-1002: Advanced German 2 (20) (Semester 2) Core
- LZG-1003: German for Beginners I (20) (Semester 1) Core
- LZG-1004: German for Beginners II (20) (Semester 2) Core
- With A-Level German Select Advanced. Without A-Level German Select Beginners.
Optional Modules
40 credits from:
- LZC-1003: Chinese for Beginners 1 (20) (Semester 1)
- LZF-1003: French for Beginners I (20) (Semester 1) or
LCF-1003: Ffrangeg i Ddechreuwyr I (20) (Semester 1) - LZI-1003: Italian for Beginners I (20) (Semester 1)
- LZS-1003: Spanish Begin./Intermed. 1 (20) (Semester 1) or
LCS-1003: Sbaeneg i Ddechreuwyr 1 (20) (Semester 1) - LZC-1004: Chinese for Beginners 2 (20) (Semester 2)
- LZF-1004: French for Beginners II (20) (Semester 2) or
LCF-1004: Ffrangeg i Ddechreuwyr II (20) (Semester 2) - LZI-1004: Italian for Beginners II (20) (Semester 2)
- LZS-1004: Spanish Begin./Intermed. 2 (20) (Semester 2) or
LCS-1004: Sbaeneg i Ddechreuwyr 2 (20) (Semester 2) - QXL-1110: Introduction to Language (20) (Semester 1)
- QXL-1112: Language, Literature & Culture (20) (Semester 2)
- LXE-1600: Transnational Cultures (20) (Semester 2)
- LXE-1700: Creating National Histories (20) (Semester 1)
- Students with A-levels in any ofthe above languages must take the intermediate options, e.g. LZ..1001/1002 (if language modules are chosen)
Year 2 Modules
Compulsory Modules
Semester 1
- LZG-2040: Gegenwartssprache I (40) Core
Semester 2
40 credits from:
- ASB-2109: Marketing Research (10) (Semester 2)
- ASB-2116: Consumer Behaviour (20) (Semester 2)
- ASB-2117: The Marketing of Services (10) (Semester 2)
- ASB-2517: Marketing Communication (20) (Semester 1) or
ADB-2517: Cyfathrebu Marchnata (20) (Semester 1)
Optional Modules
40 credits from:
- LXG-2008: The German Film (20) (Semester 2)
- LXG-2009: Dutch I (20) (Semester 1)
- LXG-2011: Dutch II (20) (Semester 2)
- LXG-2013: The Divided Germany (20) (Semester 1 + 2)
- LXE-2025: Reading Fantastic Literatures (20) (Semester 1)
- QXL-2253: English Teaching in Classroom (20) (Semester 2)
Year 4 Modules
Compulsory Modules
Semester 1
- LZG-3030: Gegenwartssprache II (30) Core
Semester 2
10 credits from:
- LXE-3400: Joint Hons Diss (English) (10) (Semester 1 + 2) or
LCE-3400: Traethawd Hir Cyd-A (Cym) (10) (Semester 1 + 2) - LXE-3444: Joint Hons Diss (Target Lang) (10) (Semester 1 + 2)
40 credits from:
- ASB-3103: Marketing Strategy & Man. (10) (Semester 1)
- ASB-3104: Entrepreneurship Cap & Firm (10) (Semester 1) or
ADB-3104: Entrepreneuriaeth Cyf & Cwmni (10) (Semester 1) - ASB-3114: e-Marketing (10) (Semester 1)
- ASB-3119: Customer Insight Project (20) (Semester 2)
- ASB-3439: International Marketing (10) (Semester 2)
- ASB-3532: Trends in Marketing (10) (Semester 2)
Optional Modules
40 credits from:
- LXG-3036: Performing Germany (20) (Semester 1)
- LXE-3101: Approaching Translation (10) (Semester 2) or
LCE-3101: Trin a Thrafod Cyfieithu (10) (Semester 2) - LXE-3103: Wales: A European Contact Zone (20) (Semester 2)
- LXE-3200: Press Dossier (20) (20) (Semester 1 + 2) or
LCE-3200: Astudio'r Cyfryngau (20) (Semester 1 + 2) - LXE-3210: Press Dossier (10) (10) (Semester 1) or
LCE-3210: Astudio'r Cyfryngau (S1) (10) (Semester 1)