Modules for course NR51 | BA/MKTFR#
BA Marketing and French (4 year)
These are the modules currently offered on this course in the 2022–23 academic year.
You can also view the modules offered in the year .
Find out more about studying and applying for this degree.
Year 2 Modules
Compulsory Modules
Semester 1
- LZF-2040: French Language Skills (40) Core or
LCF-2040: Sgiliau Iaith Ffrangeg (40) Core - ASB-2111: Statistical Methods (20) or
ADB-2111: Dulliau Ystadegol (20)
Semester 2
- LZF-2040: French Language Skills or
LCF-2040: Sgiliau Iaith Ffrangeg - ASB-2111: Statistical Methods or
ADB-2111: Dulliau Ystadegol - ASB-2116: Consumer Behaviour (20)
Optional Modules
20 credits from:
- ASB-2109: Marketing Research (10) (Semester 2)
- ASB-2112: Business Information Systems (10) (Semester 2)
- ASB-2117: The Marketing of Services (10) (Semester 2)
- ASB-2511: Evolution of Mgmt Thought (10) (Semester 2)
- ASB-2517: Marketing Communication (20) (Semester 1) or
ADB-2517: Cyfathrebu Marchnata (20) (Semester 1) - Students may choose from the above list of modules, subject to pre-requisites.
20 credits from:
- LXE-2025: Reading Fantastic Literatures (20) (Semester 1)
- LXF-2104: French Cinema 1895-1950 (20) (Semester 1)
- LXF-2105: Race and Immigration in France (20) (Semester 2)
- QXL-2253: English Teaching in Classroom (20) (Semester 2)
Year 4 Modules
Compulsory Modules
Semester 1
- LZF-3030: French Language Skills (30) Core
- ASB-3103: Marketing Strategy & Man. (10)
- ASB-3114: e-Marketing (10)
Semester 2
Optional Modules
40 credits from:
- ASB-3106: Enterprise by Design (20) (Semester 1 + 2)
- ASB-3114: e-Marketing (10) (Semester 1)
- ASB-3119: Customer Insight Project (20) (Semester 2)
- ASB-3430: Consultancy Project (20) (Semester 2)
- ASB-3439: International Marketing (10) (Semester 2)
- ASB-3509: Corp. Social Responsibility (10) (Semester 2)
- ASB-3530: Brand Management (10) (Semester 1)
- ASB-3532: Trends in Marketing (10) (Semester 2)
30 credits from:
- LXE-3101: Approaching Translation (10) (Semester 2) or
LCE-3101: Trin a Thrafod Cyfieithu (10) (Semester 2) - LXE-3103: Wales: A European Contact Zone (20) (Semester 2)
- LXF-3106: French Cinema since 1960 (20) (Semester 2)
- LXF-3112: Bande Dessinee & Adaptation (20) (Semester 1)
- LXE-3200: Press Dossier (20) (20) (Semester 1 + 2) or
LCE-3200: Astudio'r Cyfryngau (20) (Semester 1 + 2) - LXE-3210: Press Dossier (10) (10) (Semester 1) or
LCE-3210: Astudio'r Cyfryngau (S1) (10) (Semester 1) - LXE-3400: Joint Hons Diss (English) (10) (Semester 1 + 2)
- LXE-3444: Joint Hons Diss (Target Lang) (10) (Semester 1 + 2)
- Joint Hons. Students may only take ONE 10-credit LXE module (does not include the dissertation). A dissertation must be taken in ONE joint honours subject.