Confucius Conference Explores China as a Business Opportunity for Wales
WHY CHINA? HOW CHINA?
As ever more businesses look towards China for future development, Bangor University’s Confucius Institute steps in to unravel the challenges and opportunities of doing business with the East’s new superpower.
At an upcoming conference, hosted by the Confucius Institute at Bangor University, businesses in Wales and the North West of England will be united with academia, public and third sector organisations to explore the issues of Why China? and How China? as a business proposition. With a stellar line-up of speakers to lead the debate -- including successful entrepreneurs, academic specialists and well informed China-watchers -- plus a drop-in surgery session offering tailored business advice, the event promises to be an invaluable opportunity for networking and knowledge exchange.
Established in 2012, the Confucius Institute at Bangor University is one of over 400 similar organisations around the globe, set up and supported by Hanban; the Chinese agency for the promotion of Chinese language and culture. In the UK, there are 24 such Institutes currently in operation, including three at universities in Wales (Bangor, Cardiff and University of Wales Trinity St.David’s) and two based nearby at the Universities of Liverpool and Manchester.
The ethos behind Confucius Institutes worldwide is to promote the culture and language of China, but there is a deeper aspiration for cultural, educational and intellectual exchange, and it is here that the Confucius Institute at Bangor University comes into its own. Aligned closely with its sister university in Beijing (the China University of Political Science and Law), Bangor’s Confucius Institute draws on a wealth of academic excellence and international expertise, and its upcoming conference: Why China? How China? has been developed directly in response to a burgeoning interest in international business development across Wales and the North West region.
TAKING THE NEXT STEP
Due to take place at Bangor University on 2nd April, the conference features ten high-profile speakers, all with direct experience of doing business with China. Representatives from the China-Britain Business Council (CBBC), the London School of Economics and Visit Britain are amongst those contributing, as well as experts in International Law and speakers with niche knowledge; those who have successfully developed their businesses in China in the manufacturing, retail and service sectors.
For businesses thinking of taking the next step into China, or wanting to know more about the opportunities and challenges of doing so, this is a unique chance to engage in current debate with those in the know and benefit from targeted business advice. A rare event not to be missed for business leaders and decision-makers across Wales and the North West.
Why China? How China?
China as a Business Opportunity for Wales and the North West
Wednesday 2 April 2014, 9am-4pm
Reichel Hall, Bangor University, Ffriddoedd Site, Ffriddoedd Road, Bangor, Gwynedd LL57 2TR
Publication date: 17 February 2014