Modules for course N503 | BSC/BICMRK
BSc Marketing (Bangor International College)
These are the modules currently offered on this course in the 2021–22 academic year.
You can also view the modules offered in the year 2022–23.
Year 1 Modules
Compulsory Modules
Semester 1
- BIC-1001: English for UniversityLearning (20)
- BIC-1002: Business Project/Study Skills (20)
- BIC-1003: Introduction to Business (20)
- BIC-1004: Maths for Business & Finance (20)
- BIC-1005: Introduction to Economics (20)
- BIC-1006: Intro to Financial & Mgmt Acc (20)
Semester 2
Year 2 Modules
Compulsory Modules
Semester 1
- ASB-2111: Statistical Methods (20) or
ADB-2111: Dulliau Ystadegol (20) - ASB-2517: Marketing Communication (20) or
ADB-2517: Cyfathrebu Marchnata (20)
Semester 2
- ASB-2109: Marketing Research (10)
- ASB-2111: Statistical Methods or
ADB-2111: Dulliau Ystadegol - ASB-2112: Business Information Systems (10) or
ADB-2112: Systemau Gwybodaeth Busnes (10) - ASB-2116: Consumer Behaviour (20)
- ASB-2117: The Marketing of Services (10)
Optional Modules
30 credits from:
- QXS-2001: Integrated English Skills 1 (10) (Semester 1)
- QXS-2002: Integrated English Skills 2 (10) (Semester 2)
- QXS-2003: Business English 1 (10) (Semester 1)
- QXS-2004: Business English 2 (10) (Semester 2)
- ASB-2400: Law for Business (20) (Semester 1 + 2)
- ASB-2406: Work Placement (10) (Semester 1 + 2) or
ACB-2406: Lleoliad Gwaith (10) (Semester 1 + 2) - ASB-2414: Management: Planning & Control (20) (Semester 1 + 2)
- ASB-2416: Operations Strategy (10) (Semester 1)
- ASB-2511: Evolution of Mgmt Thought (10) (Semester 2)
- ASB-2521: Leadership and HRM (20) (Semester 1 + 2)
- Students may choose from the above list of modules subject to pre-requisites.Student not eligible to take ASB-2320 and ASB-2411. QXS modules are for international students only.
Year 3 Modules
Compulsory Modules
Semester 1
Semester 2
- ASB-3119: Customer Insight Project (20)
- ASB-3439: International Marketing (10)
- ASB-3532: Trends in Marketing (10)
Optional Modules
50 credits from:
- ASB-3009: Strategic Management (20) (Semester 2)
- ASB-3104: Entrepreneurship Cap & Firm (10) (Semester 1) or
ADB-3104: Entrepreneuriaeth Cyf & Cwmni (10) (Semester 1) - ASB-3106: Enterprise by Design (20) (Semester 1 + 2)
- ASB-3122: Intl Business Competency (20) (Semester 1)
- ASB-3400: Law for Business (20) (Semester 1 + 2)
- ASB-3413: BusManagement Project (30) (Semester 1 + 2) or
ACB-3413: Prosiect Rheoli Busnes (30) (Semester 1 + 2) - ASB-3509: Corp. Social Responsibility (10) (Semester 2)
- Students may choose from the above list of modules subject to pre-requisites.