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Applied Innovation Design MSc/PGDip/PGCert


Course facts

  • Name: Applied Innovation Design
  • Qualification: MSc/PGDip/PGCert
  • Duration: 1 full calendar year as a full time student; also available part-time over 2 years.

What is Applied Innovation Design?

The world is changing, you can either allow change to happen to you or you can be a key part of the change.  The Applied Innovation Design course will prepare you to take a leading/active role in enabling a change in whatever field you choose, through the experiential application of current theory and commercial practices.

There are many definitions of the word ‘innovation’ and whether you chose to define it as a leap or a hop, innovation is a novel way of realising value.  This could be through a new product or service, organisational change, new processes, facilitating creative practice or establishing and leading on strategic direction. The world needs people who are able to approach an ever changing landscape of social, business and sustainability needs, armed with design thinking processes and collaborative approaches, to create real value.

Design thinking skills are eminently transferrable and can be used to help understand and approach a diverse variety of human centred challenges, and have the potential to create significant change. This course will introduce you to the skills and knowledge needed to steer, row and rock the boat in relation to applied innovation activities. 

For more information on the Design Centre, click here.

Course content is for guidance purposes only and may be subject to change.

Course Content

The course is designed to challenge students to engage with design at all levels, from understanding its wider role and value in organisations, to applying this understanding alongside creativity and innovation tools in the roles of leader, facilitator and practitioner.

The course consists of two semesters of study, which includes design based projects; academic study; and the option to undertake a research focused industrial placement, leading to a final, stand-alone research project. The final research project can follow three paths, with a focus on commercial delivery, entrepreneurship or commercial consultancy, based on an individual’s career aspirations and area of interest. 

Content modules are split between essential core modules, which provide an in-depth understanding of tools and techniques used to apply innovative design thinking, whilst optional modules offer opportunities to pursue specialist areas of interest in more depth and include introductions to key design industry standard software such as Solidworks, Adobe Indesign, Photoshop and Illustrator, as well as influential design related subjects: Consumer Psychology and Behaviour Change. We strive to provide you with an excellent teaching and learning environment through a diverse range of assessment methods and the use of experiential teaching tools, technology, media and environments. 

Core Modules

  • Design Thinking - Process and Facilitation
  • Design Thinking - Strategy
  • Research Methods for Design
  • Design Project
  • MSc Dissertation (with Research, Artefact & Report, and Strategic Planning routes) 

Optional Modules

  • Parametric CAD with Advanced Surface Modelling
  • CAD Finite Element Analysis for Industry
  • Applied Digital Graphics
  • Nudge and Behaviour Change
  • Consumer Psychology: Theory
  • Applied Consumer Psychology

Modules for the current academic year

Module listings are for guide purposes only and are subject to change. Find out what our students are currently studying on the Applied Innovation Design Modules page.

Entry Requirements

Ideally applicants should have a first or a high second class honours degree in a related subject such as Design, Psychology or Business, or equivalent qualifications / experience. Applicants should also have a background or proven interest in design, or design related activity.

For International applicants IELTS: 6.5

International Students

For information and further detailed guidance on entry requirements for International Students, including the minimum English Language entry requirement, please visit the Entry Requirements by Country pages on the International Education Centre section of our website.

Ask the IEC for assistance...

If you want advice or a general chat about what’s available contact the International Education Centre on +44 (0) 1248 382028 or email


How to Apply

Home/EU students

Home/EU students: apply online yourself with the help of our Guidance Notes on online application for Home/EU students. We strongly recommend you read these before you start to apply online.

Apply online

Once you have read the Guidance Notes you should apply using our Online Application form.

Need help applying? Home/EU students please contact:

Postgraduate Admissions: or write to:

Admissions Office
Bangor University
LL57 2TF

Telephone: +44 (0)1248 383717.

International students

  • Agents: if you are an agent applying on behalf of the student, then you can Apply here. For further guidance click here

Need help applying? International students please contact:

International Education Office: or write to

International Education Centre
Bangor University
LL57 2DG

Telephone: +44 (0) 1248 382028

When to apply

The University will accept applications throughout the year, but we would generally advise that you send in your application form by the end of June to ensure that you have time to make any funding and/or accommodation arrangements, and for documents such as transcripts and references to be obtained if not submitted with the application. This will also give you more time to meet any conditions we may potentially attach to an offer. If you are making an application for one of our professional courses, which has limited place availability, you are advised to contact the academic school for advice on the final dates for applications.

Careers and Employability

The Masters in Applied Innovation Design is intended to enhance your career prospects and opportunities, whilst offering the flexibility to adapt the course to your own area or industry of interest, through the selection of projects and assignment focus.  Students may choose to study either full or part-time, which may include studying alongside employment in a related role. 

Graduates from the course will be able lead on design innovation and change, in commercial contexts; pursue roles as design practitioners, as well as launch entrepreneurial ventures.

Research / Links with Industry

The academics involved with this programme have extensive links with design and manufacture companies locally and globally, which are utilised to ensure that modules are relevant for the modern roles in innovation design, and used as a basis for professional development through work placements, and to promote an innovative and commercially focused mindset.

Further information

Contact us

For further information please e-mail:

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