Compulsory Modules

Semester 1

• BIC-0005: IT & Comm Skills (10)
• BIC-0007: Computing 2 (10)
• BIC-0010: UK Gov & Society (10)
• BIC-0011: Maths For Bus & Soc Sci (10)
• BIC-0012: Business Functions (10)
• BIC-0013: Business Law (10)
• BIC-0014: Management Studies (10)
• BIC-0015: Financial Accounting (10)
• BIC-0018: Microeconomics (10)
• BIC-0019: Macroeconomics (10)
• BIC-0036: Academic Skills (20)

Semester 2

• BIC-0005: IT & Comm Skills
• BIC-0007: Computing 2
• BIC-0010: UK Gov & Society
• BIC-0011: Maths For Bus & Soc Sci
• BIC-0012: Business Functions
• BIC-0013: Business Law
• BIC-0014: Management Studies
• BIC-0015: Financial Accounting
• BIC-0018: Microeconomics
• BIC-0019: Macroeconomics
• BIC-0036: Academic Skills

Compulsory Modules

Semester 1

• ASB-1601: Professional Marketing Skills (20)
• ASB-1605: Foundations of Marketing (20)

Semester 2

• ASB-1603: Marketing in Practice (20)
• ASB-1604: Digital Marketing Essentials (20)

Optional Modules

40 credits from:

• QXS-1002: Vocabulary (10) (Semester 2)
• QXS-1003: Speaking and listening (10) (Semester 1)
• QXS-1004: Grammar and Writing 1 (10) (Semester 1)
• QXS-1005: Grammar and Writing 2 (10) (Semester 2)
• ASB-1110: Mgmt & Financial Accounting (20) (Semester 1 + 2)
• ASB-1602: Technology in Marketing (20) (Semester 2)
• Uchod mae rhestr o fodiwlau sy'n nodweddiadol o'r rhai sy'n cael eu cymryd gan fyfyrwyr yr Ysgol Busnes. Os ydych chi eisiau cymryd modiwlau eraill, cysylltwch gyda'ch Ysgol Academaidd. Above is a list of suggested modules typically taken by Business School students. Please contact your Academic School if you wish to take alternative modules. QXS modules are for international students only.

Compulsory Modules

Semester 1

• ASB-2111: Statistical Methods (20) or
  ADB-2111: Dulliau Ystadegol (20)
• ASB-2517: Marketing Communication (20) or
  ADB-2517: Cyfathrebu Marchnata (20)

Semester 2

• ASB-2109: Marketing Research (10)
• ASB-2111: Statistical Methods or
  ADB-2111: Dulliau Ystadegol
• ASB-2112: Business Information Systems (10)
• ASB-2116: Consumer Behaviour (20)
• ASB-2117: The Marketing of Services (10)

Optional Modules

30 credits from:

• QXS-2001: Integrated English Skills 1 (10) (Semester 1)
• QXS-2002: Integrated English Skills 2 (10) (Semester 2)
• QXS-2003: Business English 1 (10) (Semester 1)
• QXS-2004: Business English 2 (10) (Semester 2)
• ASB-2400: Law for Business (20) (Semester 1 + 2)
• ASB-2406: Work Placement (10) (Semester 1 + 2) or
  ACB-2406: Lleoliad Gwaith (10) (Semester 1 + 2)
• ASB-2414: Management: Planning & Control (20) (Semester 1 + 2)
• ASB-2416: Operations Strategy (10) (Semester 1)
• ASB-2511: Evolution of Mgmt Thought (10) (Semester 2)
• ASB-2521: Leadership and HRM (20) (Semester 1 + 2)
• Students may choose from the above list of modules subject to pre-requisites.Student not eligible to take ASB-2320 and ASB-2411. QXS modules are for international students only.

Compulsory Modules

Semester 1

• ASB-3103: Marketing Strategy & Man. (10)
• ASB-3114: e-Marketing (10)
• ASB-3530: Brand Management (10)

Semester 2

• ASB-3119: Customer Insight Project (20)
• ASB-3439: International Marketing (10)
• ASB-3532: Trends in Marketing (10)

Optional Modules

50 credits from:

• ASB-3009: Strategic Management (20) (Semester 2)
• ASB-3104: Entrepreneurship Cap & Firm (10) (Semester 1)
• ASB-3106: Enterprise by Design (20) (Semester 1 + 2)
• ASB-3122: Intl Business Competency (20) (Semester 1)
• ASB-3400: Law for Business (20) (Semester 1 + 2)
• ASB-3413: BusManagement Project (30) (Semester 1 + 2)
• ASB-3430: Consultancy Project (20) (Semester 2)
• ASB-3509: Corp. Social Responsibility (10) (Semester 2)
• Students may choose from the above list of modules subject to pre-requisites.