Run by Bangor Business School
15 Credits or 7.5 ECTS Credits
Organiser: Dr Clair Doloriert
Overall aims and purpose
The intent of the course is to develop your understanding of business and management research so that you are confident in reading, interpreting and implementing research for various organisation and management purposes The key objectives are: To examine key methodological issues and approaches to research in the management To discuss the research philosophy and the research strategies in management To discuss the research strategy, design and data analysis skills needed to conduct business research To critically evaluate the strengths and limitations of data gathered using qualitative and quantitative approaches To be able to interpret and evaluate types of business and management research usual to middle/ senior business and management roles within organisations and industry
This module will consist of the following components: An introduction to the management research Formulating the research topic and critically reviewing the literature Research philosophies; ontology, epistemology and axiology Research strategies and design Sampling methods in management research Issues of quality in business and management research Quantitative research (collection and analysis) Quantitative research (collection and analysis) Writing up your research; types of report, styles of writing and sections to include Exam preparation & Assignment preparation workshops Course review This module is led by Dr Clair Doloriert but includes other lecturers teaching across various research topics
Demonstrate knowledge and understanding of theories, concepts, operational issues and practice in management research. Some grasp of theoretical/conceptual/practical elements. Pursue a sustained piece of independent work requiring subject-specific and transferable skills.
Demonstrate a critical and evaluative understanding and knowledge of theories, concepts, operational issues and practice in management and business research. Show appraising and evaluative insights, creativity and judgement in developing a sustained piece of work. Some evidence of the use of creative and reflective skills. Much of the relevant information and skills mostly accurately deployed. Adequate grasp of theoretical/conceptual/practical elements.
Demonstrate a critical and evaluative understanding and knowledge of theories, concepts, operational issues and practice in management research. Show appraising and evaluative insights, creativity and evidence based judgement as well as a capacity to innovative and challenge assumptions from an informed perspective across all components of the assessment. Adopt an autonomous approach to learning and continuing professional development across the whole module. Excellent integration of theory/practice/information in pursuit of the assessed work's objectives. Strong evidence of the use of creative and reflective skills.
Appreciate the nature, value and broad range of contributions of research in business and management
Demonstrate an awareness of the philosophical roots of both quantitative and qualitative approaches to research in management; including ontology, epistemology and methodology
Compare, contrast and critically evaluate alternative research strategies and designs.
Understand, explain and apply the key methods of data analysis across qualitative and quantitative approaches
Interpret and evaluate different types of business and management research across both qualitative and quantitative approaches, and provide an informed and considered opinion as to academic rigour and quality.
|CASE STUDY||Case Study examining management research||
This case study will require students to demonstrate their understanding of learning outcomes through conducting a detailed desktop analysis of management research (within an area set out in the assignment workshop and assignment brief). Students will be required to show the current 'state of play' of research, the key trends of research, any dominant contributions and then set out how the area could be more fully researched by addressing key gaps.
Teaching and Learning Strategy
3 hour lecture including case studies, formal teaching and group work
Preparation for and writing up of assignment
Preparation for lectures, listening to lectures and lives, and reading textbooks and other reading materials relating to the module
- Literacy - Proficiency in reading and writing through a variety of media
- Numeracy - Proficiency in using numbers at appropriate levels of accuracy
- Self-Management - Able to work unsupervised in an efficient, punctual and structured manner. To examine the outcomes of tasks and events, and judge levels of quality and importance
- Exploring - Able to investigate, research and consider alternatives
- Information retrieval - Able to access different and multiple sources of information
- Inter-personal - Able to question, actively listen, examine given answers and interact sensitevely with others
- Critical analysis & Problem Solving - Able to deconstruct and analyse problems or complex situations. To find solutions to problems through analyses and exploration of all possibilities using appropriate methods, rescources and creativity.
- Argument - Able to put forward, debate and justify an opinion or a course of action, with an individual or in a wider group setting
- Self-awareness & Reflectivity - Having an awareness of your own strengths, weaknesses, aims and objectives. Able to regularly review, evaluate and reflect upon the performance of yourself and others
Subject specific skills
- Research: the ability to analyse and evaluate a range of business data, sources of information and appropriate methodologies, which includes the need for strong digital literacy, and to use that research for evidence-based decision-making.
- Numeracy: the use of quantitative skills to manipulate data, evaluate, estimate and model business problems, functions and phenomena.
- Articulating and effectively explaining information.
- Communication and listening including the ability to produce clear, structured business communications in a variety of media.
- Conceptual and critical thinking, analysis, synthesis and evaluation.
- Self-management: a readiness to accept responsibility and flexibility, to be resilient, self-starting and appropriately assertive, to plan, organise and manage time.
Talis Reading listhttp://readinglists.bangor.ac.uk/modules/asb-4115.html
Saunders. M, Thornhill, A., and Lewis, P. (2019) Research Methods for Business Students (8th Edition) Pearson. London.
Pre- and Co-requisite Modules
Courses including this module
Compulsory in courses:
- N1BJ: MA Business and Marketing (with Incorporated Pre-Masters) year 1 (MA/BMK1)
- N1AV: MA Business and Marketing year 1 (MA/BUSMRK)
- N3AD: MBA Banking and Finance year 1 (MBA/BIF)
- N3DG: MBA Banking and Finance (with Incorporated Pre-Masters) year 1 (MBA/BIF1)
- N2AU: MBA Environmental Management year 1 (MBA/EM)
- N2BB: MBA Environmental Management (with Incorporated Pre-Masters) year 1 (MBA/EM1)
- N3BV: MBA Finance year 1 (MBA/FIN)
- N3DH: MBA Finance (with Incorporated Pre-Masters) year 1 (MBA/FIN1)
- N3CN: MBA Finance (10 month) year 1 (MBA/FIN10)
- N3BM: MBA Islamic Banking and Finance year 1 (MBA/IB)
- N3DK: MBA Islamic Banking & Finance (with incorp pre-Masters) year 1 (MBA/IB1)
- N1BL: MBA International Business (with Incorporated Pre-Masters) year 1 (MBA/IBUS1)
- N5AD: MBA International Marketing year 1 (MBA/IM)
- N5AE: MBA International Marketing (with Incorporated Pre-Masters) year 1 (MBA/IM1)
- N2BC: MBA Information Management (with Incorporated Pre-Masters) year 1 (MBA/INFM1)
- N2AS: MBA Information Management year 1 (MBA/INFOMAN)
- N1BG: MBA International Business year 1 (MBA/INTBUS)
- N3BC: MBA Banking and Law year 1 (MBA/LBANK)
- N2AF: MBA Law and Management year 1 (MBA/LMGT)
- N2BD: MBA Law and Management (with Incorporated Pre-Masters) year 1 (MBA/LMGT1)
- N2AN: MBA Management year 1 (MBA/M)
- N2BA: MBA Management (with Incorporated Pre-Masters) year 1 (MBA/M1)