
Modules for course N500 | BA/MK
BA Marketing
These were the modules for this course in the 2019–20 academic year.
You can also view the modules offered in the years: 2020–21; 2021–22.
Find out more about studying and applying for this degree.
Year 3 Modules
Compulsory Modules
Semester 1
- ASB-3103: Marketing Strategy & Man. (10)
- ASB-3114: e-Marketing (10)
- ASB-3122: Intl Business Competency (20)
- ASB-3530: Brand Management (10)
Semester 2
- ASB-3119: Customer Insight Project (20)
- ASB-3439: International Marketing (10)
- ASB-3532: Trends in Marketing (10)
Optional Modules
30 credits from:
- ASB-3104: Entrepreneurship Cap & Firm (10) (Semester 1) or
ADB-3104: Entrepreneuriaeth Cyf & Cwmni (10) (Semester 1) - ASB-3117: Globaliz'tn & Multin'tl Corp'n (10) (Semester 2)
- CCB-3202: Ymdrin â'ch Pwnc yn Gymraeg (10) (Semester 2)
- ASB-3400: Law for Business (20) (Semester 1)
- ASB-3412: Dissertation (20) (Semester 2)
- ASB-3509: Corp. Social Responsibility (10) (Semester 2)
- Students may choose from the above list of modules subject to pre-requisites.