Modules for course N5R6 | BA/MKTFRIE
Marketing with French with International Experience
This is a provisional list of modules to be offered on this course in the 2021–22 academic year.
The list may not be complete, and the final course content may be different.
You can also view the modules offered in the years: 2019–20; 2020–21; 2022–23.
Year 1 Modules
Compulsory Modules
Semester 1
- ASB-1105: Principles of Business Mgmt (20) or
ADB-1105: Egwyddorion Rheoli Busnes (20) - ASB-1207: Tutorials in Marketing (20)
- ASB-1600: Marketing (20) or
ACB-1600: Marchnata (20)
Semester 2
- ASB-1105: Principles of Business Mgmt or
ADB-1105: Egwyddorion Rheoli Busnes - ASB-1207: Tutorials in Marketing
- ASB-1600: Marketing or
ACB-1600: Marchnata
40 credits from:
- LZF-1001: Advanced French 1 (20) (Semester 1) Core or
LCF-1001: Ffrangeg Uwch 1 (20) (Semester 1) Core - LZF-1002: Advanced French 2 (20) (Semester 2) Core or
LCF-1002: Ffrangeg Uwch 2 (20) (Semester 2) Core - LZF-1003: French for Beginners I (20) (Semester 1) Core or
LCF-1003: Ffrangeg i Ddechreuwyr I (20) (Semester 1) Core - LZF-1004: French for Beginners II (20) (Semester 2) Core or
LCF-1004: Ffrangeg i Ddechreuwyr II (20) (Semester 2) Core - With A-Level French Select Advanced Without A-Level French Select Beginners
Optional Modules
20 credits from:
- ASB-1114: Business Analytics (20) (Semester 1 + 2) or
ADB-1114: Dulliau Dadansoddi Busnes (20) (Semester 1 + 2) - ASB-1300: CORE Economics (20) (Semester 1 + 2) or
ACB-1300: Economeg CORE (20) (Semester 1 + 2)
Year 2 Modules
Compulsory Modules
Semester 1
- LZF-2040: French Language Skills (40) Core or
LCF-2040: Sgiliau Iaith Ffrangeg (40) Core - ASB-2111: Statistical Methods (20) or
ADB-2111: Dulliau Ystadegol (20) - ASB-2517: Marketing Communication (20) or
ADB-2517: Cyfathrebu Marchnata (20)
Semester 2
- LZF-2040: French Language Skills or
LCF-2040: Sgiliau Iaith Ffrangeg - ASB-2109: Marketing Research (10)
- ASB-2111: Statistical Methods or
ADB-2111: Dulliau Ystadegol - ASB-2116: Consumer Behaviour (20)
Optional Modules
30 credits from:
- ASB-2112: Business Information Systems (10) (Semester 2) or
ADB-2112: Systemau Gwybodaeth Busnes (10) (Semester 2) - ASB-2117: The Marketing of Services (10) (Semester 2)
- ASB-2406: Work Placement (10) (Semester 1 + 2) or
ACB-2406: Lleoliad Gwaith (10) (Semester 1 + 2) - ASB-2416: Operations Strategy (10) (Semester 1)
- ASB-2511: Evolution of Mgmt Thought (10) (Semester 2)
- Students may choose from the above list of modules subject to pre-requisites.
Year 4 Modules
Compulsory Modules
Semester 1
- LZF-3030: French Language Skills (30) Core or
LCF-3030: Sgiliau Iaith Ffrangeg (30) Core - ASB-3103: Marketing Strategy & Man. (10)
- ASB-3114: e-Marketing (10)
Semester 2
- LZF-3030: French Language Skills or
LCF-3030: Sgiliau Iaith Ffrangeg - ASB-3119: Customer Insight Project (20)
- ASB-3439: International Marketing (10)
Optional Modules
30 credits from:
- ASB-3104: Entrepreneurship Cap & Firm (10) (Semester 1) or
ADB-3104: Entrepreneuriaeth Cyf & Cwmni (10) (Semester 1) - ASB-3122: Intl Business Competency (20) (Semester 1)
- ASB-3400: Law for Business (20) (Semester 1 + 2)
- ASB-3509: Corp. Social Responsibility (10) (Semester 2)
- ASB-3530: Brand Management (10) (Semester 1)
- ASB-3532: Trends in Marketing (10) (Semester 2)
- Students may choose from the above list of modules subject to pre-requisites.
10 credits from:
- LXE-3101: Approaching Translation (10) (Semester 2) or
LCE-3101: Trin a Thrafod Cyfieithu (10) (Semester 2) - LXE-3210: Press Dossier (10) (10) (Semester 1) or
LCE-3210: Astudio'r Cyfryngau (S1) (10) (Semester 1)