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Modules for course N50P | BSC/MKTP
BSc Marketing with Placement Year

These are the modules currently offered on this course in the 2021–22 academic year.

You can also view the modules offered in the year 2022–23.

  • Year 1 Modules
  • Year 2 Modules
  • Year 3 Modules
  • Year 4 Modules

Year 1 Modules

Optional Modules

40 credits from:

  • QXS-1002: Vocabulary (10) (Semester 2)
  • QXS-1003: Speaking and listening (10) (Semester 1)
  • QXS-1004: Grammar and Writing 1 (10) (Semester 1)
  • QXS-1005: Grammar and Writing 2 (10) (Semester 2)
  • ASB-1110: Mgmt & Financial Accounting (20) (Semester 1 + 2)
  • ASB-1300: CORE Economics (20) (Semester 1 + 2)
  • Uchod mae rhestr o fodiwlau sy'n nodweddiadol o'r rhai sy'n cael eu cymryd gan fyfyrwyr yr Ysgol Busnes. Os ydych chi eisiau cymryd modiwlau eraill, cysylltwch gyda'ch Ysgol Academaidd. Above is a list of suggested modules typically taken by Business School students. Please contact your Academic School if you wish to take alternative modules. QXS modules are for international students only.

Year 2 Modules

Compulsory Modules

Semester 1

  • ASB-2111: Statistical Methods (20)
  • ASB-2517: Marketing Communication (20)

Semester 2

  • ASB-2109: Marketing Research (10)
  • ASB-2111: Statistical Methods
  • ASB-2112: Business Information Systems (10)
  • ASB-2116: Consumer Behaviour (20)
  • ASB-2117: The Marketing of Services (10)

Optional Modules

30 credits from:

  • QXS-2001: Integrated English Skills 1 (10) (Semester 1)
  • QXS-2002: Integrated English Skills 2 (10) (Semester 2)
  • QXS-2003: Business English 1 (10) (Semester 1)
  • QXS-2004: Business English 2 (10) (Semester 2)
  • ASB-2400: Law for Business (20) (Semester 1 + 2)
  • ASB-2406: Work Placement (10) (Semester 1 + 2)
  • ASB-2414: Management: Planning & Control (20) (Semester 1 + 2)
  • ASB-2416: Operations Strategy (10) (Semester 1)
  • ASB-2511: Evolution of Mgmt Thought (10) (Semester 2)
  • ASB-2521: Leadership and HRM (20) (Semester 1 + 2)
  • Students may choose from the above list of modules subject to pre-requisites.Student not eligible to take ASB-2320 and ASB-2411. QXS modules are for international students only.

Year 3 Modules

Compulsory Modules

Semester 1

  • ASB-3903: Work Placement 1 Year (30)

Semester 2

  • ASB-3903: Work Placement 1 Year

Year 4 Modules

Compulsory Modules

Semester 1

  • ASB-3103: Marketing Strategy & Man. (10)
  • ASB-3114: e-Marketing (10)
  • ASB-3530: Brand Management (10)

Semester 2

  • ASB-3119: Customer Insight Project (20)
  • ASB-3439: International Marketing (10)
  • ASB-3532: Trends in Marketing (10)

Optional Modules

50 credits from:

  • ASB-3009: Strategic Management (20) (Semester 2)
  • ASB-3104: Entrepreneurship Cap & Firm (10) (Semester 1)
  • ASB-3106: Enterprise by Design (20) (Semester 1 + 2)
  • ASB-3122: Intl Business Competency (20) (Semester 1)
  • ASB-3400: Law for Business (20) (Semester 1 + 2)
  • ASB-3413: BusManagement Project (30) (Semester 1 + 2)
  • ASB-3509: Corp. Social Responsibility (10) (Semester 2)
  • Students may choose from the above list of modules subject to pre-requisites.

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