Modules for course NR51 | BA/MKTFR#
BA Marketing and French (4 year)
This is a provisional list of modules to be offered on this course in the 2022–23 academic year.
The list may not be complete, and the final course content may be different.
You can also view the modules offered in the year 2021–22.
Find out more about studying and applying for this degree.
Year 2 Modules
Compulsory Modules
Semester 1
- LZF-2040: French Language Skills (40) Core or
LCF-2040: Sgiliau Iaith Ffrangeg (40) Core - ASB-2111: Statistical Methods (20) or
ADB-2111: Dulliau Ystadegol (20)
Semester 2
- LZF-2040: French Language Skills or
LCF-2040: Sgiliau Iaith Ffrangeg - ASB-2111: Statistical Methods or
ADB-2111: Dulliau Ystadegol - ASB-2116: Consumer Behaviour (20)
Optional Modules
20 credits from:
- ASB-2109: Marketing Research (10) (Semester 2)
- ASB-2112: Business Information Systems (10) (Semester 2) or
ADB-2112: Systemau Gwybodaeth Busnes (10) (Semester 2) - ASB-2117: The Marketing of Services (10) (Semester 2)
- ASB-2511: Evolution of Mgmt Thought (10) (Semester 2)
- ASB-2517: Marketing Communication (20) (Semester 1) or
ADB-2517: Cyfathrebu Marchnata (20) (Semester 1) - Students may choose from the above list of modules, subject to pre-requisites.
20 credits from:
- LXE-2025: Reading Fantastic Literatures (20) (Semester 1)
- LXF-2104: French Cinema 1895-1950 (20) (Semester 1)
- LXF-2105: Race and Immigration in France (20) (Semester 2)
- QXL-2253: English Teaching in Classroom (20) (Semester 2)
Year 4 Modules
Compulsory Modules
Semester 1
- LZF-3030: French Language Skills (30) Core or
LCF-3030: Sgiliau Iaith Ffrangeg (30) Core - ASB-3103: Marketing Strategy & Man. (10)
- ASB-3114: e-Marketing (10)
Semester 2
Optional Modules
40 credits from:
- ASB-3106: Enterprise by Design (20) (Semester 1 + 2)
- ASB-3114: e-Marketing (10) (Semester 1)
- ASB-3119: Customer Insight Project (20) (Semester 2)
- ASB-3430: Consultancy Project (20) (Semester 2)
- ASB-3439: International Marketing (10) (Semester 2)
- ASB-3509: Corp. Social Responsibility (10) (Semester 2)
- ASB-3530: Brand Management (10) (Semester 1)
- ASB-3532: Trends in Marketing (10) (Semester 2)
30 credits from:
- LXE-3101: Approaching Translation (10) (Semester 2) or
LCE-3101: Trin a Thrafod Cyfieithu (10) (Semester 2) - LXE-3103: Wales: A European Contact Zone (20) (Semester 2)
- LXF-3106: French Cinema since 1960 (20) (Semester 2)
- LXF-3112: Bande Dessinee & Adaptation (20) (Semester 1)
- LXE-3200: Press Dossier (20) (20) (Semester 1 + 2) or
LCE-3200: Astudio'r Cyfryngau (20) (Semester 1 + 2) - LXE-3210: Press Dossier (10) (10) (Semester 1) or
LCE-3210: Astudio'r Cyfryngau (S1) (10) (Semester 1) - LXE-3400: Joint Hons Diss (English) (10) (Semester 1 + 2) or
LCE-3400: Traethawd Hir Cyd-A (Cym) (10) (Semester 1 + 2) - LXE-3444: Joint Hons Diss (Target Lang) (10) (Semester 1 + 2)
- Joint Hons. Students may only take ONE 10-credit LXE module (does not include the dissertation). A dissertation must be taken in ONE joint honours subject.