Modules for course NR53 | BA/MKTITAL
BA Marketing and Italian (4 year)
This is a provisional list of modules to be offered on this course in the 2022–23 academic year.
The list may not be complete, and the final course content may be different.
You can also view the modules offered in the year 2021–22.
Find out more about studying and applying for this degree.
Year 2 Modules
Compulsory Modules
Semester 1
- LZI-2040: Italian Language 1 (40) Core
- ASB-2111: Statistical Methods (20) or
ADB-2111: Dulliau Ystadegol (20)
Semester 2
- LZI-2040: Italian Language 1
- ASB-2111: Statistical Methods or
ADB-2111: Dulliau Ystadegol - ASB-2116: Consumer Behaviour (20)
Optional Modules
20 credits from:
- ASB-2109: Marketing Research (10) (Semester 2)
- ASB-2112: Business Information Systems (10) (Semester 2) or
ADB-2112: Systemau Gwybodaeth Busnes (10) (Semester 2) - ASB-2117: The Marketing of Services (10) (Semester 2)
- ASB-2511: Evolution of Mgmt Thought (10) (Semester 2)
- ASB-2517: Marketing Communication (20) (Semester 1) or
ADB-2517: Cyfathrebu Marchnata (20) (Semester 1) - Students may choose from the above list of modules, subject to pre-requisites.
20 credits from:
- LXI-2010: Making of the Italian Nation (20) (Semester 1)
- QXL-2253: English Teaching in Classroom (20) (Semester 2)
Year 4 Modules
Compulsory Modules
Semester 1
- LZI-3030: Italian Language 2 (30) Core
- ASB-3103: Marketing Strategy & Man. (10)
- ASB-3114: e-Marketing (10)
Semester 2
Optional Modules
40 credits from:
- ASB-3106: Enterprise by Design (20) (Semester 1 + 2)
- ASB-3114: e-Marketing (10) (Semester 1)
- ASB-3119: Customer Insight Project (20) (Semester 2)
- ASB-3430: Consultancy Project (20) (Semester 2)
- ASB-3439: International Marketing (10) (Semester 2)
- ASB-3509: Corp. Social Responsibility (10) (Semester 2)
- ASB-3530: Brand Management (10) (Semester 1)
- ASB-3532: Trends in Marketing (10) (Semester 2)
30 credits from:
- LXI-3011: Adaptations in European Cinema (20) (Semester 1 + 2)
- LXI-3023: The Other Italies (20) (Semester 2)
- LXE-3101: Approaching Translation (10) (Semester 2) or
LCE-3101: Trin a Thrafod Cyfieithu (10) (Semester 2) - LXE-3210: Press Dossier (10) (10) (Semester 1) or
LCE-3210: Astudio'r Cyfryngau (S1) (10) (Semester 1) - LXE-3400: Joint Hons Diss (English) (10) (Semester 1 + 2) or
LCE-3400: Traethawd Hir Cyd-A (Cym) (10) (Semester 1 + 2) - LXE-3444: Joint Hons Diss (Target Lang) (10) (Semester 1 + 2)
- Joint Hons. Students may only take ONE 10-credit LXE module (does not include the dissertation). A dissertation must be taken in ONE joint honours subject.