Modules for course N500 | BA/MK
BA Marketing
These are the modules currently offered on this course in the 2020–21 academic year.
You can also view the modules offered in the year 2021–22; 2022–23.
Find out more about studying and applying for this degree.
Year 3 Modules
Compulsory Modules
Semester 1
- ASB-3103: Marketing Strategy & Man. (10)
- ASB-3114: e-Marketing (10)
- ASB-3122: Intl Business Competency (20)
- ASB-3530: Brand Management (10)
Semester 2
- ASB-3119: Customer Insight Project (20)
- ASB-3439: International Marketing (10)
- ASB-3532: Trends in Marketing (10)
Optional Modules
30 credits from:
- ASB-3104: Entrepreneurship Cap & Firm (10) (Semester 1) or
ADB-3104: Entrepreneuriaeth Cyf & Cwmni (10) (Semester 1) - ASB-3400: Law for Business (20) (Semester 1 + 2)
- ASB-3509: Corp. Social Responsibility (10) (Semester 2)
- Students may choose from the above list of modules subject to pre-requisites.