Modules for course N50M | BSC/PMARK
BSc Marketing
This is a provisional list of modules to be offered on this course in the 2022–23 academic year.
The list may not be complete, and the final course content may be different.
You can also view the modules offered in the year 2021–22.
Year 1 Modules
Compulsory Modules
Semester 1
- HMB-1105: Principles of Bus & Management (20)
- HMB-1110: Mgnt and Fin Accounting (20)
- HMB-1114: Business Analytics (20)
- HMB-1207: Tutorials in Marketing (20)
- HMB-1300: CORE Economics (20)
- HMB-1600: Marketing (20)
Semester 2
Year 2 Modules
Compulsory Modules
Semester 1
- HMB-2111: Statistical Methods (20)
- HMB-2416: Operations Strategy (10)
- HMB-2517: Marketing Communications (20)
- HMB-2521: Leadership and HRM (20)
Semester 2
Year 3 Modules
Compulsory Modules
Semester 1
- HMB-3101: Human Resource Management (10)
- HMB-3103: Marketing Strategy and Mgmnt (10)
- HMB-3104: Entrepreneurship Cap & Firm (10)
- HMB-3112: Advertising Strategy (10)
- HMB-3114: e-Marketing (10)
- HMB-3530: Brand Management (10)