Modules for course NNM1 | BSC/BSMIE
BSc Business Studies & Marketing with Intl Experience
These are the modules currently offered on this course in the 2022–23 academic year.
You can also view the modules offered in the year .
Year 1 Modules
Compulsory Modules
Semester 1
20 credits from:
- ASB-1207: Tutorials in Marketing (20) (Semester 1 + 2)
- instead of the above modules, students whose first language is not English or Welsh may choose 20 credits from English language modules
Optional Modules
0 to 40 credits from:
- QXS-1002: Vocabulary (10) (Semester 2)
- QXS-1003: Speaking and listening (10) (Semester 1)
- QXS-1004: Grammar and Writing 1 (10) (Semester 1)
- QXS-1005: Grammar and Writing 2 (10) (Semester 2)
- Uchod mae rhestr o fodiwlau sy?n nodweddiadol o'r rhai sy'n cael eu cymryd gan fyfyrwyr yr Ysgol Busnes. Os ydych chi eisiau cymryd modiwlau eraill, cysylltwch gyda?ch Ysgol Academaidd. Above is a list of suggested modules typically taken by Business School students. Please contact your Academic School if you wish to take alternative modules. QXS modules are for international students only.
Year 2 Modules
Compulsory Modules
Semester 1
- ASB-2111: Statistical Methods (20) or
ADB-2111: Dulliau Ystadegol (20) - ASB-2416: Operations Strategy (10)
Semester 2
- ASB-2109: Marketing Research (10)
- ASB-2111: Statistical Methods or
ADB-2111: Dulliau Ystadegol - ASB-2112: Business Information Systems (10) or
ADB-2112: Systemau Gwybodaeth Busnes (10) - ASB-2116: Consumer Behaviour (20)
- ASB-2117: The Marketing of Services (10)
Optional Modules
40 credits from:
- QXS-2001: Integrated English Skills 1 (10) (Semester 1)
- QXS-2002: Integrated English Skills 2 (10) (Semester 2)
- QXS-2003: Business English 1 (10) (Semester 1)
- QXS-2004: Business English 2 (10) (Semester 2)
- ASB-2320: Current Issues in Economics (20) (Semester 1 + 2)
- ASB-2400: Law for Business (20) (Semester 1 + 2)
- ASB-2406: Work Placement (10) (Semester 1 + 2)
- ASB-2414: Management: Planning & Control (20) (Semester 1 + 2)
- ASB-2507: Management Accounting (20) (Semester 1 + 2)
- ASB-2508: Corporate Gov'nce & Regulation (10) (Semester 2)
- ASB-2511: Evolution of Mgmt Thought (10) (Semester 2)
- ASB-2512: Investment Banking (10) (Semester 1)
- ASB-2515: Financial Accounting 1 (10) (Semester 1) or
ADB-2515: Cyfrifeg Ariannol (10) (Semester 1) - ASB-2517: Marketing Communication (20) (Semester 1) or
ADB-2517: Cyfathrebu Marchnata (20) (Semester 1) - ASB-2521: Leadership and HRM (20) (Semester 1 + 2)
- QXS modules are for international students only.
Year 4 Modules
Compulsory Modules
Semester 1
- ASB-3103: Marketing Strategy & Man. (10)
- ASB-3114: e-Marketing (10)
- ASB-3122: Intl Business Competency (20)
Semester 2
- ASB-3009: Strategic Management (20)
- ASB-3119: Customer Insight Project (20)
- ASB-3532: Trends in Marketing (10)
Optional Modules
30 credits from:
- ASB-3104: Entrepreneurship Cap & Firm (10) (Semester 1)
- ASB-3320: Current Issues in Economics (20) (Semester 1 + 2)
- ASB-3400: Law for Business (20) (Semester 1 + 2)
- ASB-3413: BusManagement Project (30) (Semester 1 + 2) or
ACB-3413: Prosiect Rheoli Busnes (30) (Semester 1 + 2) - ASB-3430: Consultancy Project (20) (Semester 2)
- ASB-3439: International Marketing (10) (Semester 2)
- ASB-3509: Corp. Social Responsibility (10) (Semester 2)
- ASB-3530: Brand Management (10) (Semester 1)
- Students may choose from the above list of modules subject to pre-requisites.