International Business Comp
International Business & Global Competency 2023-24
Bangor Business School
Module - Semester 1
Topics may include but not be limited to - Globalisation and international business; Cultural perspectives on developing global competency; Challenges of operating in an international environment; Role of governments in international business; Economic, cultural/behavioural explanations of international business; Cultural influences on the range of international transaction modes; Creating a Global Value Chain; Selecting countries and modes of entry; Challenges of implementing international business strategy.
- Apply the theories of international trade & business to the behaviour of governments and companies.
- Assess the forces of globalisation and their impact on nations and organisations.
- Develop personal Global Competence and recognise its application in the business environment.
- Generate effective implementation strategies for international business.
The Development of Persona Global Competence
Analysis of an International Business situation